Yesterday I gave you seven principles to achieve freedom as well as how Dave said his next trip to the restroom could spell disaster.

Speaking of how he accidentally swallowed some scrabble tiles…

I was speaking with My Drunk Aunt and here’s how our conversation went:

Me: You look a little stressed out.

My Drunk Aunt: Ya, I got the words “jacuzzi” and “yakuza” confused, and now I’m in trouble with the Japanese mafia.

Me:

In other news from my BCS podcast…

Unsuccessful business coaches want you to experience how powerful they are… successful business coaches want you to experience how powerful you are.

Anyhoo…

Your one PROFIT ACCELERATION THING today is: 

‘Investment Banker and Mexican Fisherman Parable’

I love this story.

An investment banker was at the pier of a small coastal Mexican village when a small boat with just one fisherman docked. Inside the small boat were several large yellowfin tuna.

The investment banker complimented the Mexican on the quality of his fish and asked how long it took to catch them.

The Mexican replied, “only a little while.”

The investment banker then asked why didn’t he stay out longer and catch more fish?

The Mexican said he had enough to support his family’s immediate needs.

The investment banker then asked, “but what do you do with the rest of your time?”

The Mexican fisherman said, “I sleep late, fish a little, play with my children, take siestas with my wife, Maria, and stroll into the village each evening where I sip wine, and play guitar with my amigos. I have a full and busy life.”

The investment banker scoffed. “I have an MBA from Harvard, and can help you, you should spend more time fishing, and with the proceeds, buy a bigger boat. With the proceeds from the bigger boat, you could buy several boats, and eventually you would have a fleet of fishing boats.

Instead of selling your catch to a middle-man, you could sell directly to the processor, eventually opening up your own cannery. You could control the product, processing, and distribution, you could  leave this small coastal fishing village and move to Mexico City, then Los Angeles, and eventually to New York City, where you will run your expanding enterprise.”

The Mexican fisherman asked, “But, how long will this all take?”

To which the investment banker replied, “Oh, 15 to 20 years or so.”

“But what then?” asked the Mexican.

The investment banker laughed and said, “That’s the best part. When the time was right, you would announce an IPO, and sell your company stock to the public and become very rich. You would make millions!”

“Millions… then what?”

The investment banker said, “Then you could retire. Move to a small coastal fishing village where you could sleep late, fish a little, play with your kids, take siestas with your wife, and stroll to the village in the evenings where you could sip wine and play guitar with your amigos.”

Mexican Fisherman:

Your client’s goal shouldn’t be a big business…

… should be a great life.

Tell the others.

Now, pick up the phone and go help someone.

Obsessed with your business coaching success,

Karl Bryan

Founder, Focused.com

PS. You used to have to keep up with the Jones’ and now you have to keep up with the Kardashians.

PPS. Marriages break up from a lack of money over a lack of love X 100

PPPS. Group coaching is the fastest path to scale—but only if you don’t have to build it. We already did. Take the program tour

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PPPPPS. They tell me my Podcast is Ric Flair style, Money Makin, Client Gettin, Joint Venture Landing, Event Fillin, High-End Coaching Client Findin Gold For Business Coaches. LISTEN HERE