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One Thing: Day 243: Unassembled Furniture

Day 243: Unassembled Furniture

Yesterday I was explaining how Bernard Arnault managed to build a net worth of $110 Billion.

He agrees with me that ‘3 for 1 Pizza’ is an idiotic concept.

Speaking of successful idiots…

At birth, success is being alive.

At age 3, success is not pooping your pants.

At age 10, success is having friends.

At age 17 success is having a driver’s license.

At age 20 success is having sex.

At age 30 success is having money.

At age 40 success is having money.

At age 70, success is having a driver’s license.

At age 75, success is having friends.

At age 80, success is not pooping your pants.

At age 100, success is being alive.

And 3 for 1 pizza will make you poop your pants… lose your friends… get no sex… and die poor and hungry.

Anyhoo….

Your ONE COACHING THING Today Is:

‘Own a Word’

Luxury brands have luxury prices or they’re not luxury.

There is no relation between success in the marketplace and success in comparative testing.

Pepsi crushed Coke in the taste tests…

But Coke outsold them from start to finish.

One of the ways businesses brand themselves as luxury is by owning a word or phrase in the minds of the consumer.

Google – Search

YouTube – Internet Videos

Whole Foods – Organic Food

Ikea – Unassembled Furniture

Disney – Magical

BMW – Driving

Mercedes – Prestige

Coca Cola – Happiness

US Marine Corps – Semper Fi (Always Loyal)

Volvo – Safety

Federal Express – Overnight Delivery

Are you helping your coaching clients drill down on a word or a phrase?

It’ll help keep them focused.

You heard it here first.

Obsessed with your business coaching success,

Karl Bryan aka King Karl

PS. Only dead fish go with the flow.

PPS. If you’re looking for a proven system to follow for your coaching…. I created business coaching software and high-end step by step training to support it…

It’ll teach you ‘How to find any small business owner $100,000 in 45 minutes without them spending an extra dollar on marketing or advertising.’

Imagine finding your annual $12,000 to $50,000 coaching fees BEFORE you started coaching your new clients?!  And a proven coaching system created for you to follow with your new coaching client.

Reply to this post if you want to start following a proven coaching system.

PPPS. Forward this to someone that needs to subscribe to my daily emails and get a limited time, complimentary subscription to my business coaching magazine go here:

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PPPPS. They tell me my Podcast is Ric Flair style, Money Makin, Client Getten, Joint Venture Landing, Event Fillin’, High-End Coaching Client Findin’ Gold For Business Coaches.

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