I created Profit Acceleration Software™ so you can find hidden profits of any business using the power of compounding growth without spending more on marketing.
BCS 300 – Licensing vs Franchising: Karl Bryan’s Guide for Coaches
Business Coaching Secrets with Karl Bryan
In this milestone 300th episode of Business Coaching Secrets, host Karl Bryan flies solo and answers questions sent in by Rode Dog. Karl shares life lessons from officiating a family wedding, delivers deep insights on licensing versus franchising (with powerful profit examples like Blue Man Group and Disney), unpacks the greatest business takeaways from Warren Buffett’s legendary career, and lays out core rules and operating principles every business coach (and client) should live by. With real stories, practical analogies, and punchy actionable wisdom, Karl demonstrates why the fundamentals of profit, focus, and problem solving are the heart of business (and coaching) success.
Key Topics Covered
Life Lessons from Officiating a Wedding
Karl opens up about his experience presiding over his niece’s wedding. He shares heartfelt advice on partnership, the value of keeping your inner child alive, embracing life’s ups and downs, and why “together forever” is a powerful North Star for couples and business partners alike. The importance of mindset—advancing, not retreating, in marriage and business—is highlighted, along with practical methods for maintaining positivity (like using standup comedy as a daily mood boost).
Licensing vs. Franchising—Profit Powerhouses Explained
Karl breaks down the pivotal difference between licensing and franchising, offering memorable real-world examples:
Licensing: Earning royalties from intellectual property (like Disney does by licensing characters for merchandise) with little risk or hard cost.
Franchising: Replicating a full business model with training and brand support (think McDonald’s, Subway). He spotlights the Blue Man Group’s scalable licensing as a model for exponential growth and contrasts it with Siegfried & Roy’s limited, high-earning but labor-dependent Vegas act. Karl also details what makes a business franchisable—and why some aren’t.
Warren Buffett’s Rules and Strategies for Success
Karl distills Warren Buffett’s timeless investment wisdom for coaches and entrepreneurs:
Understand and stick to the rules (profit, repeat business).
Seek high-margin, habit-forming opportunities (buy for a penny, sell for a dollar).
“Rule #1: Don’t lose money. Rule #2: See rule #1.”
Build a personal brand and keep clients just like getting clients.
Practice extreme clarity: know what to say “yes” and “no” to.
Harness the power of compounding, but don’t wait ten years—use marginal utility theory for rapid incremental growth.
Clarity, Focus, and Avoiding Distractions
Karl ties elite execution to laser clarity—most entrepreneurs fail because of distraction or lack of clear direction. Eliminating distractions (social media, busy work) is as vital as mastering strategy. He advocates for serving first, delivering value before a sale, and focusing on the biggest problems you can solve.
Coaching Operating Systems and Retention
Practical advice centers on using a proven coaching operating system (like Karl’s Jumpstart 12 or Profit Acceleration Software) to guarantee client wins, profit acceleration, and long-term engagement.
If you enjoyed the episode, please subscribe, share with a fellow coach, and leave a review. See you next week on Business Coaching Secrets!
Ready to elevate your coaching business? Don’t wait! Listen to this episode now and make strides towards your goals. Visit Focused.com for more information on our Profit Acceleration Software™ and join our community of thriving coaches.
Get a demo at https://go.focused.com/profit-acceleration
Karl Bryan helps business coaches get clients. Period.
For more magic on how you can grow a coaching business by attracting small business owners, filling local live events, and closing more high-end coaching clients… go to https://go.focused.com/profit-acceleration
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Be sure to subscribe, rate, and share the show
Karl Bryan, Creator of Profit Acceleration Software™
Karl Bryan gets clients for Business Coaches…period. He is the Founder of The Six-Figure Coach Magazine and creator of Profit Acceleration Software™ which shows you how you can BOOST bottom-line profits of any business using the power of compounding growth without spending more on marketing.
His goal is straightforward… to help coaches and consultants get more clients.
Get a demo of Profit Acceleration Software™ at https://go.focused.com/profit-acceleration
Be sure to subscribe, rate, and share the show
>> CLICK HERE
Karl Bryan, Creator of Profit Acceleration Software™
Karl Bryan gets clients for Business Coaches...period. He is the Founder of The Six-Figure Coach Magazine and creator of Profit Acceleration Software™ that shows you how you can BOOST bottom-line profits of any business using the power of compounding growth without spending more on marketing. His goal is straightforward… to help coaches and consultants get more clients.
Get a demo of Profit Acceleration Software™ at focused.com.
"I created Profit Acceleration Software™ so you can BOOST bottom-line profits using the power of compounding growth without spending more on marketing."- Karl Bryan